Business training

Successful B2B Sales

Would you like your B2B negotiations to be more successful in spite of the highly competitive market? Our training course is just about that. Also, we will gladly customize the program to meet your specific requests!
  • How to make the most of your business deals?
  • How to handle a partner using inappropriate bargaining techniques?
  • How to build long-term win-win relationships?
up to 12 people
2 days,
8 hours each
Functional efficiency

Training objectives

Introduce the steps of B2B sales, provide effective collaboration methods and markers of success for each step
Use business games to practice interaction techniques (from information collecting and transactional preparation to contract signing)
Explore techniques of decision-makers typification and ways to deliver verbal and nonverbal information to different personality types
Use business games to practice responding to typical objections depending on a decision-maker's status (the owner or employee)
Simulate real-life cases to identify ways to anticipate and protect against manipulation during negotiations

Develops following competencies
by The Lominger competency model

  • Self-Management

  • Listening skills

  • Presentation skills

  • Negotiation skills

  • Client-oriented approach

  • Commitment to results
Our training provides a comprehensive system for B2B deal preparation, planning, and management. You receive theoretical and practical insights from expert negotiators with more than 10 years of experience including classical techniques (SPIN, SOECR), proposal preparation based on decision-maker type (DISC, MBTI), multiple touch scheme, and a variety of other tools.
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We can adapt for online sessions and for your needs
I would prefer online format
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